If you’re into startup marketing and brand-building, then I think you’ll find a lot to like in this newsletter.

Hi there 👋

I’m Kevan, a VP of marketing currently living in Boise, Idaho.

I work with the lovely folks at Oyster, and I teach marketing at Boise State University.

Nice to meet you!

Each week, I share my latest learnings from inside the startup marketing world. This includes:

  • Playbooks

  • Real-time case studies

  • Interviews with industry leaders

  • Top trends and ideas

You can subscribe below for free.

Once you’re subscribed, feel free to drop me an email at hello@kevanlee.com to say hi. I’d love the chance to connect with you.

I’m lucky to count folks from great brands like these (and many more) as part of this newsletter community.

If you’re interested in more … in addition to the free weekly newsletter, I also have a paid subscription option that gets you access to the following:

  • My personal Notion workspace where I keep all my playbooks, channel strategies, frameworks, and ghost knowledge

  • Access to invite-only marketing tools and resources

  • Occasional bonus content exclusive for paid subscribers

All the proceeds from paid subscriptions go to the nonprofit IFundWomen, a funding marketplace for women-owned businesses. Last year, we were able to donate $1,500.

Thank you for taking the time to explore my newsletter. I’d love the chance to connect with you here on Substack, on Twitter, on LinkedIn, or wherever you hang out online.


Subscribe to Kevan Lee

VP of Marketing. I take you inside the world of startup marketing and brand-building with weekly playbooks, case studies, interviews, and trends.


Kevan Lee

Co-founder at Bonfire. Brand, marketing, and growth for companies on the rise.